Magnite
(Formerly Rubicon Project)
Creating better experiences with bigger impact.
Challenge
Too many events • Too little payoff
We didn’t need more events—we needed unforgettable ones.
The calendar was packed, but the impact was missing. Sales was stretched thin, and ROI was hard to find.
Solution
Fewer events • More intention • Real conversations
We hit pause, focused the calendar, and raised the bar.
We scaled back the quantity and invested in quality—only producing events that had a clear purpose and potential.
Less “sit and listen.” More “talk and connect.”
We shifted the format from keynotes to conversations—designing every moment to spark interaction, not just applause.
When people are having fun, they’re building relationships.
We created experiences that felt personal, polished, and worth staying for.
The venue mattered. The vibe mattered more.
Every detail, from lighting to location, reinforced the brand’s identity—and made people want to stay just a little longer.
